Rhetoric in our life

First, randomly pick up a newspaper, have you seen that the newspaper is actually an advertisement paper, which filled up with the discount information and coming goods. But, the point is, we never tired up, instead, we are enjoyed in reading those advertisement. That is the reason why rhetoric should exists.

What is rhetoric? My understanding is that rhetoric is a tool to make an insipid word or sentence to be more attractive. For example, let us use an advertisement from Nike: Just do it. In my position, I think the rhetoric is the word: Just. Believe or not, what if the sentence become "Do it"?  Awful, isn't it? Do what seems a big problem, because we have a lot of things should be done in every moment. Then, when the word"Just" add up to the sentence, the sentence immediately become more energetic. Just do anything you should do, try your best, show your ability. This is the reason why the word" Just" should be there.

Let us see another example, use the slogan of our university: Go, tigers! Seems energetic, isn't it? The center of this is mainly on the word: "Go". This is a powerful word because it encourages us to be more confident. "Go, tigers" shows the audacious of we Clemson tigers, to overcome the obstacles and become the winner in the end.

Rhetoric is useful, very useful. It can be used in the advertisement and improve the selling; it can be used in the school, to encourage students to become more confident; it can be used on street or department, to make decoration. Without rhetoric, our world will be insipid, and people will be lack of energy. With rhetoric, life will filled with amazing, and people can have an awesome living environment.